Add UX to your business strategy
User Experience (UX) has much more to do with the business than with design tools.Show me How
We help you adopt an UX strategy focused on the business and the customer.
UX-PM is the 1st international User Experience Certification offered in Brazil
We conduct independent studies to promote best practices in UX in Brazil.
What is User Experience (UX)?
What takes you to one coffee shop and not another? What is your first impression on entering a shop? How do you feel when you enter a website and find what you want quickly? What makes you return to a restaurant, or recommend it to a friend?
“User experience" (UX) encompasses all aspects of the end-user's interaction with the company, its services, and its products.”
The answer to all the questions above is: UX, User Experience, which means all emotions you have with a brand, shop, site or product. UX refers to the customer’s, user’s, consumer’s, citizen’s, employee’s or anyone’s experience.
Start by understanding your customer better
MSUX helps you understand and know what your customer thinks about your company and how you can make this experience something incredible.
The tests are performed with real users, and they allow you to discover usage difficulties and make corrections focusing on your business.See Details
The Customer Journey is the representation of the customer’s experience with your company - and not how your company works or how it delivers a product / service to people.See Details
By deeply understanding who your users are, what they need and what they value, the business decisions gain more focus and security.See Details
“Working with MSUX guarantees quality and excellence in the delivery of projects. The company seeks the best routes to offer users a website that is easy to use, but that simultaneously complies with the company’s strategic interests and with consumer needs.”
Elis Forgerini, Digital Media Manager, Hospital Albert Einstein
“Mercedes Sanchez and team are great UX specialists and have international experience. They conducted training and very complex projects with great involvement, which generated excellent results for the bank.”
Nelson Lemos , Mobile Business Manager, Bradesco